A conceptual based project focusing on the word ‘trace’. The aim of the project was to be experimentation and to discover what ‘trace’ could be. From an initial range of exploration using different media, I focused on visually representing traces of sound. An echo is a ‘single reflection’ and a trace of sound. Each poster represents an echo of a room or space, identifying the reflection of sound and interpreting these echoes visually using Letraset transfers. Using the original Letraset designs, I asked a range of art students to say what they thought each visual represented and what they could see. Each poster was given a ‘name’ from a combination of the most popular and interesting responses, creating an identity for each design.